If you want to know the best cleaning without chemicals try using washing up liquid and nothing else for the shiniest. It is so shiny though you will have to plan your exit after cleaning the floor of a room or hallway and keep away from the area for a couple of hours. It is also great for kitchens on surface and in bathrooms use ðð¼ all over baths and showers and rinse clean with water ð¦instead of bleach filled bathroom cleaning products or use bubble bath. The washing up liquid soap cleans all of the tiles in the bathroom and everything else.
All glass and glass surfaces are the shiniest including mirrors. Try a small sponge and use a water squeeze- water squeege- like window cleaning. So clean and eco friendly compared to other cleaning products. Use the smallest amount on glass and flooring.
Do you like eco friendly cleaning that sparkles? Tell us in the comments below. ð«
While some are doubling down on their rejection of vaccines, the scale of the Covid-19 crisis is eroding resistance in others
The coronavirus pandemic may be prompting some anti-vaxxers to question their views, experts say, but others are doubling down – and vaccine hesitancy, amplified by some celebrities, could seriously undermine a future inoculation programme.
“The extremists, the belief-driven groups who reject vaccination on principle, whose aim is to disrupt and polarise, they’re not changing, in fact they’re capitalising,” said Heidi Larson, director of the London-based Vaccine Confidence Project (VCP).
Some high-profile personalities with big social media followings have also expressed scepticism. Novak Djokovic, the world No 1 tennis player, suggested on Facebook that his opposition to vaccines might prevent his return to the sport, saying he “wouldn’t want to be forced by someone to take a vaccine” to travel.
The outspoken British rapper M.I.A. also drew widespread criticism for tweeting: “If I have to choose the vaccine or chip I’m gonna choose death”, while the Australian actor Isabel Lucas was dropped as ambassador for a girls’ charity after saying she did not “trust the path of vaccination”.
However, Larson said there was also evidence that people who were “less sure for some reason, who maybe have issues with just one particular vaccine – the MMR jab for their children, for example – may behave differently in the context of this pandemic”.
The VCP has launched an 18-month study with local partners around the globe, conducting national polls and examining online conversations about the coronavirus to try to measure attitudes towards a future vaccine.
Larson said that after analysing more than 3m social media posts a day between January and March, she was confident the vast majority of people were “eager for a coronavirus vaccine, and as soon as possible”.
Elsewhere, however, the pandemic appears to have hardened anti-vaxxer attitudes. In the US, prominent figures in the movement have seized on Covid-19 to reinforce their arguments and push conspiracy theories.
Del Bigtree, the producer of Vaxxed, the 2016 “documentary” written by Wakefield, has put together an hour-long presentation – still available on Facebook and YouTube – that argues that Covid-19 is a set-up by the pharmaceutical industry to enrich itself.
Robert Kennedy Jr, the son of the assassinated Democratic leader, accused Bill Gates and top public health officials on Twitter of plotting to produce a vaccine with “unique and frightening dangers”.
Scott Ratzan, of the City University of New York’s school of public health, said he was alarmed by the results of a poll in New York City showing that only 53% of residents were sure to take a coronavirus vaccine and 29% would refuse.
“What if large numbers of people decide not to vaccinate themselves or their children?” Ratzan said. “Right now, barely half of New Yorkers tell us they’ll do that. If that is the case, we won’t be able to protect our community against a new wave.”
Larson said the timing of the vaccine’s release, forecast for some time in 2021, could be critical, with many likely to be deterred by any suggestion it might have had been rushed and not properly tested.
On balance, Larson said, she was not convinced the coronavirus would have a direct impact on anti-vaccination sentiment. But she did foresee a possible indirect impact, with coronavirus fears leading to the delay of measles vaccinations in 24 countries and their cancellation in 13 others, prompting concern from both the WHO and Unicef.
If vaccine hesitance does decrease after the Covid-19 crisis, Larson said, it would likely be as a result of “outbreaks of other diseases such as measles increasing because parents are afraid to take their infants to health centres during the pandemic”.
New York (CNN Business) Corona beer isn't making any changes to its advertising despite the name's unfortunate similarity to the deadly coronavirus.
Constellation Brands (STZ), which brews several variations of the popular lager, said in a statement that its customers "understand there is no link between the virus and our business."
"Sales of Corona remain very strong and we appreciate the continued support from our fans," Constellation Brands spokesperson Stephanie McGuane told CNN Business. "Our advertising with Corona is consistent with the campaign we have been running for the last 30 years and is based off strong consumer sentiment."
Constellation said Corona Extra sales grew 5% in the United States in the four-weeks that ended February 16. That's nearly double the trend of the past 52 weeks. Corona's sales are heavily dependent on the US market, unlike some of its far-more-international rivals.
"Our thoughts and prayers go out to those affected by this terrible virus and we hope efforts to more fully contain it gain traction soon," said Bill Newlands, CEO of Constellation Brands, in a statement. "We've seen no impact to our people, facilities or operations and our business continues to perform very well."
Yet the spread of the coronavirus couldn't have come at a worse time for Constellation, which is spending $40 million to launch its new Corona-branded hard seltzer. Part of the promotion includes a sponsored tweet that has sparked criticism for using the phrase "coming ashore soon."
Replies to the tweet say the ad is in "poor taste" and that the brand should "lay low for a few weeks."
Two surveys released this week show that the Corona's brand is suffering from negative buzz.
5W Public Relations said that 38% of Americans wouldn't buy Corona "under any circumstances" because of the outbreak, and another 14% said they wouldn't order a Corona in public. The survey encompasses polling from 737 beer drinkers in the United States.
In another survey conducted by YouGov, the firm found consumers' intent to purchase Corona fell to its lowest level in two years. The survey also showed that Corona's buzz score, a metric that that measures favorability, has dropped significantly since the beginning of the year.
Constellation's Newlands said those reports do not reflect the company's business performance, calling the "misinformation" about the virus' impact on Corona's business "extremely unfortunate."
Online searches for "corona beer virus" spiked in early February, but have since declined.
Constellation Brands' stock dropped 4% on Friday and 8% on Thursday, although the entire stock market has fallen sharply as fear grows about the spread of coronavirus. The number of cases have climbed to 83,577 globally Friday. Nearly 3,000 people have died from the virus.
Read on CNN- https://edition.cnn.com/2020/02/28/business/corona-beer-marketing/index.html
The International Society For Sustainable Fashion's Global Zero Waste Fashion Initiative are undertaking exciting new research into design and wear to create better products and influence consumer attitudes. For partnership enquiries please contact us through the website or reply to this email.
The ISSF industry report 2018 states that between 2000-2014 'clothing production increased by 50 per cent, as fast fashion evolved and the luxury ascended.' The International Society For Sustainable Fashion commented "the project will explore how the industry can connect sustainability and the creative process, focusing on quality and customer experience."
ISSF members and Global Zero Waste Fashion Initiative supporters will receive updates on the project, opportunities, ways to participate and information. To stay updated, join the Global Zero Waste Fashion Initiative: https://www.sustainable-fashion-society.org/zero-waste.html
Tell us what you think about this latest project by commenting below. Are you working to reduce waste? Join the initiative and get the campaign logo!
The Swat Valley Guild (SVG) is engaging local artisans in the Swat Valley region of Northern Pakistan with the global fashion community. The local artisan heritage is centuries old and is under threat from conflict, climate change and industrialization. The SVG is organizing a demand-centric approach, which allows the artisans to engage with the global community and ensures it solves some of the key challenges of the fashion industry as well, focusing on waste, sustainability and people development.
UK based co-founders, Zulfiqar Deo and Wali Khan established the Guild as a peace-building initiative. The region of Northern Pakistan has suffered from severe forms of social and economic chaos over the last 30 years. The local communities still use raw wool, process it into yarn, weave it into fabrics and then embroider it by hand using techniques evolved over centuries. The project incorporates the UN sustainable development goals and has also supported a local emerald mining project in the region creating 500 jobs.
Debbie Moorhouse, the co-founder of the International Society For Sustainable Fashion is collaborating with the SVG to create a small capsule collection of luxury handbag designs, incorporating sustainable textiles with the artisan embroidery and local emeralds. The aim of the project is to create new products and access to markets by showcasing the craftsmanship of the artisans in an accessible way for the fashion industry, and promote the intricate handwork being produced in the region. Anyone interested to feature the handbags collection can contact us through the International Society For Sustainable Fashion website. For enquiries about embroidery or emeralds, please contact SVG www.the-svg.net
The International Society For Sustainable Fashion is a partner for the Sustainable Fashion Awards 2018. The deadline for entries to this global design competition is 31st october, with the winner receiving a cash prize of $3000 and another $3000 donated to an NGO of their choice. Stylish and charitable- we love this competition!
Call 4 Entries
The Sustainable Fashion Awards 2018 is open to designers and brands from every country, being either emerging talents or professionals who are leading the way to a sustainable future, and have at least one completed project on this matter. The enrolled project can range from one garment to a full collection, and must fit into at least one of these socially-conscious and environmentally-friendly actions detailed below.
Eligible Sustainable Features
Handmade pieces; Local manufacturing; Develop fair trade; Smart design; Zero fabric waste; Animal welfare; Use of recycled, upcycled or organic materials; Consider the full lifecycle of a product.
If you strongly believe that your brand is making fashionable products as well as carrying a responsible attitude when it comes to the environment and the people in it, please subscribe!
Don't miss your chance of winning $3000 dollars and still donating the same amount to a NGO partner of this movement. For more information about the Sustainable Fashion Awards 2018 and to submit your entry to this competition, check out terms and conditions or FAQ at https://jakandjil.com/sfa2018/
Are you a sustainable fashion designer? Tell us which country you will be applying from- and good luck!
The International Society For Sustainable Fashion's annual Sustainable Fashion London event took place on the 19th september this year during SS19 London Fashion Week attended by representatives of some of the UK's most renowned brands, alongside sustainability professionals in support of sustainable fashion.
The conference connects industry, organisations and leading researchers in fashion sustainability from across the UK and internationally with innovative talks and presentations, addressing the key themes of sustainable design, ethical production, retail and consumption, and education. "The aim is to provide a platform for sustainable fashion during fashion week and create a discussion about how the fashion industry can implement sustainable solutions to address the United Nations Sustainable Development Goals of Production and Consumption." says co-founder Debbie Moorhouse.
Sustainable Fashion London was organised by the International Society For Sustainable Fashion and attended by it's members including numerous well known brands and organizations.
GTP recently met Debbie Moorhouse, Director of the International Society for Sustainable Fashion to get some clarity of one of the fashion industry’s key buzz words – Sustainability.
Debbie explained the Brundtland definition of sustainability is that which “meets the needs of the present without compromising the ability of future generations to meet their own needs" (1987). This has more recently been defined as having three key elements; environmental sustainability, social sustainability and economic sustainability. Enviromental and social responsibility are starting to be both understood and incorporated into retailers’ strategies and practices, economic sustainability is less so, Debbie explained that economic sustainability includes both the financial stability of a business and also the long-term economic growth or stability of countries, regions and communities. Economic sustainability involves making sure the business makes a profit, but also that business operations do not create social or environmental issues that would harm the long-term success of the company.
What became clear is that the environmental threat is growing, Debbie put the situation in context spelling out that due to rising consumer spending in countries such as Brazil, Russia, India and China clothing production is estimated to reach 160 million tons by 2050 which is more than three times the current demand. In simplistic terms this requires a revolutionary change in the strategy of the industry to sustainability rather than the occasional compromise.
The logical question then is what must happen? 85% of textiles end up in landfill but almost all textiles are reusable or recyclable. Debbie argues that quite often in sustainability, retailers seem to focus on educating consumers but the role of retailers is to take responsibility for the product end of use. There are various approaches for this such as take back schemes, in store recycling, or offering a repair service. Retailers have considerable pre-consumer waste or excess stock and the International Society For Sustainable Fashion developed the Made With Love Global Initiative which supports businesses to reduce waste by donating surplus products to people in need around the world. It is important for manufacturers to understand that creating a circular economy by recycling waste textiles into new materials is a billion dollar industry. GTP often reflects on Bono’s quote ‘capitalism will take more people out of poverty than aid’, Debbie shared details of a report published by the ISSF in 2018 which was about how brands can create a sustainability strategy and featured the fashion brand Edun founded by Ali Hewson and husband Bono. The business is committed to a fair-trade approach, and instead of donating money to provide African aid, Edun create manufacturing jobs in Africa, paying a living wage and is focused on sustainable growth. By 2014 85% of Edun collections were produced in Africa. The fair-trade philosophy provides the consumer with a sense that they can make a difference with every purchase, helping others less fortunate to create a better life for themselves. Edun is a relatively highpriced brand – the big opportunity plus challenge on sustainability will be taken by the likes of Wallmart, Target, Carrefour, H&M, Inditex, Uniqlo, Next and Gap.
The International Society For Sustainable Fashion were asked for their views on how sustainable fashion can become accessible for more people in a recent i-D magazine article.
The ethical fashion industry is in sore-need of a rebrand. Can stars like SZA be the ones to do it?
"Fuck plastic. Y’all ready to save the oceans or nah?” A few days ago, favourite singer of everyone with two ears and a heart, SZA, shared this caption alongside a series of Instagram stories. In the pictures were sweatshirts emblazoned with slogans like ‘Puck Flastic’ and ‘Sustainability Gang’, all of which seemed to hint that the star is ready to delve into the fashion industry. Other reports have claimed she’s about to launch a plastic-free streetwear line (the slogans adorned Champion pieces) and that the profits will be donated entirely to charity. A new account -- @ctrlfishingco -- tagged in the posts hasn’t yet shared any content, but all the signs indicate that SZA is gearing up to change the sustainable fashion game. We already know that this needs to happen. Fashion is the world’s second dirtiest industry; it pumps chemical dyes into rivers, burns mountainsof unsold ‘deadstock’ and contributes in no small part to the plastic pollution epidemic currently ravaging the world’s oceans. Industry experts may be regularly discussing these issues, but they still rarely make headline news -- until, of course, SZA came along.
"It's great to see that celebrities are willing to put their name to the cause,” says Debbie Moorhouse, co-founder of the International Society for Sustainable Fashion, a non-profit which seeks to raise awareness of the obstacles blocking a sustainable fashion industry. “It really makes a difference, as people are already following their style, plus their endorsement commands media attention and viral traffic -- [they make] these stories more accessible to people.”
Moorhouse points out that SZA isn’t the first star to release a range of ‘ethical’ products. Pharrell’s G-Star collaborations and Will.i.am’s Ekocycle lifestyle range are just two other examples; while elsewhere, Kanye West has praised and worked with Katharine Hamnett, a political designer whose dedication to protecting the environment is well-documented. These collaborations are important not only because they create conversation, but also because high-profile names undeniably drive sales: “Remember how quickly the Yeezy sneakers sold out? That’s what sustainable fashion needs to make it mainstream."
Although there are exceptions, the sustainable fashion movement has been criticised in the past for its inaccessibility. Brands tend to posit themselves as a luxury alternative to cheap, disposable ‘fast fashion’, explaining that clothing naturally costs more when its fabrics are responsibly sourced and its supply chain non-exploitative. But, as NGO Fashion Revolution highlighted with a handy illustration in its #001 fanzine, making these changes isn’t as expensive as we’re often led to believe -- it would, according to their calculations, reportedly only cost an extra €1.57 to ensure a €29 tee was sustainably made.
As Walmart recently discovered, trying to sell low-cost clothing at a slightly higher price is no easy feat. The Fashion Law followed its attempts to make sustainability affordable, penning an in-depth exploration which ultimately revealed that customers were either reluctant or simply couldn’t afford to pay more. Instead, they shifted their focus towards suppliers and were met with positive reactions. The problem with this model is that supply chains can be long, disparate and lacking in transparency -- the fallout from 2013’s Rana Plaza disaster is exemplary of this fact, as some brands claimed to not even know their clothes were being made in the factory. Ultimately, Walmart’s findings revealed that “customers may prefer sustainable practices, yet be unable to pay the premium, even when it’s very little.”
In support of World Day of Social Justice, the International Society For Sustainable Fashion was asked to help raise awareness of child labor in a USA feature article.
According t o a UNICEF report, approximately 25% of children in the world's poorest countries are engaged in "paid or unpaid forms of work." Worldwide, there are over 200 million child laborers, 73 million of whom are under the age of 10.
The majority of these children work on farms producing products such as cocoa and coffee, and around 20 million child laborers work in factories that produce clothing, toys and household items.
The most effective- and easiest- way to help child laborers is to be conscious of where we purchase everything from our morning coffee to our favorite clothes. "The simplest way for people to help and have an impact on changing the situation is to be more conscious of their purchases," Debbie Moorhouse, co-founder of the International Society For Sustainable Fashion told me. "Shop locally, look for the fair trade mark on foods, be more mindful of how products are made and consider more socially responsible companies or product alternatives."